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Healthguard Distribution

The fiscal year 2024-25 was, in many ways, a transformative period for Healthguard Distribution, which saw strategic consolidation and substantial growth in a challenging operating environment.
Healthguard Distribution can be best thought of as a logistical engine powering the entire Sunshine Healthcare segment. It is no mere sales and distribution arm but, rather, a comprehensive, strategically integrated operation that ensures the seamless flow of pharmaceuticals and wellness products across the island. Covering over 4,500 customer points – from sleek urban pharmacies to remote rural clinics – Healthguard Distribution is undeniably Sri Lanka’s largest and most far-reaching healthcare distributor in the pharmacy channel.
It’s not just its sheer scale that distinguishes Healthguard Distribution from other private distributors, however. The business unit’s strategic positioning as Sri Lanka’s only national distributor with fully centralised operations makes it a major player in the wider healthcare industry and certainly a force to be reckoned with. While regional distributors tend to be limited in scope, Healthguard Distribution’s truly nationwide presence guarantees healthcare access across both densely populated cities and rural areas that all-too-often fall by the wayside.
Not unlike its sister business, Healthguard Distribution’s operational model is built on meticulous supply chain integration, including warehousing, last-mile logistics, and coordinated sales efforts. The unit’s cutting-edge distribution infrastructure features energy-efficient cold storage facilities and advanced racking systems, maintaining product integrity and traceability throughout the supply chain.
The business’ centralised operations not only ensure consistency and reliability but also help cultivate strategic partnerships with both local and international pharmaceutical manufacturers. As a preferred partner for leading global brands, Distribution has helped Sunshine Healthcare stay on top over the years in a highly competitive market. Delivering a seamless link between manufacturers and consumers, Healthguard Distribution also exemplifies Sunshine Holdings’ commitment to operational excellence and the much higher calling of ensuring a nation’s well-being.
FY 2024-25
highlights
The fiscal year 2024-25 was, in many ways, a transformative period for Healthguard Distribution, which saw strategic consolidation and substantial growth in a challenging operating environment. The business not only maintained its position as the country’s largest healthcare distributor but also expanded its operational footprint while diversifying its client portfolio, ending the year on a decidedly high note.
The complete integration of the pharmaceuticals segment’s sales and distribution functions into Healthguard Distribution in 2024-25 turned it into a fully-fledged distribution powerhouse. As discussed earlier, this realignment boosted operational efficiency by centralising logistics management and served to optimise resource allocation and strategic focus across both distribution and pharma businesses. Following this, to accommodate the expanded scope, Sunshine Healthcare invested Rs. 300 Mn. in upgrading the western regional distribution centre in a comprehensive modernisation effort that included cutting edge racking systems and cold storage facilities.
The vast distribution network proved instrumental in maintaining operational resilience during the reporting period, while strategic client acquisitions – most notably, a partnership with Cipla Lanka – further strengthened Healthguard Distribution’s market leadership. It remains the preferred partner for global and regional pharmaceutical manufacturers entering the Sri Lankan market. Meanwhile, the establishment of new regional hubs, including a state-of-the-art distribution centre in the Northern Province, served to improve coverage and last-mile delivery efficiency.
Healthguard Distribution’s strategic response to continuing macro-level challenges in 2024-25 included a renewed commitment to compliance and optimising cost structures. Investments in training and technology enabled the team to manage distribution complexities efficiently, maintaining seamless operations and quality control.
Throughout the year, Healthguard Distribution’s comprehensive logistics model and strategic agility allowed it to manage increased distribution volumes without compromising on quality or safety or efficacy a strategic imperative that Sunshine Healthcare deems of the highest importance. Consolidating distribution functions and using advanced infrastructure, Healthguard Distribution not only maintained its market share but also capitalised on emerging opportunities as the healthcare sector stabilised.